About Peak District SEO

   

A UK Digital Marketing Company

Helping business Grow Online with SEO & Google Ads

“After more than 28 years in digital, one thing learned I’ve learned… Businesses don’t need more traffic. They need more customers.”

“I didn’t start Peak District SEO because I love search engines.

I started it because I kept meeting business owners who were spending money on websites and marketing without seeing a return.

After more than 28 years working on digital marketing projects, my mission remains the same: Help businesses and more importantly, people, to generate more enquiries, more and sales online.

Peak District SEO logo
   

Why I Started Peak District SEO

I spent years working with businesses that had been promised the world by marketing agencies.

Many had beautiful websites.  Some ranked well.  Yet they still weren’t getting enquiries.

I realised there was a disconnect.

Most agencies were selling rankings. Business owners needed customers.  That’s why I launched Peak District SEO.

Today our focus remains simple:

  • Generate more enquiries
  • Generate more sales
  • Generate more profit

 






 

Our Story

From Netscape Composer
to nine years in business.

Twenty-eight years of building, teaching, fixing and learning — long before Peak District SEO was a company, it was a habit. Here’s how we got here.

 

1998

First websites, hand-built

Built my first websites using raw HTML in editors like Netscape Composer, then FrontPage and Dreamweaver.

I had a hunch that understanding this technology was a groundbreaking skill that might serve me well later. Mostly, though, I was a geek and I liked learning it.

2000

Teaching what I’d taught myself

Started lecturing in HTML, helping others build their first websites from scratch — turning a self-taught hobby into something I could pass on.

2002

Staffordshire — inside a larger organisation

Worked in education as a technologist, supporting hardware, software, digital media and websites, and picked up the basics of ASP and PHP.

This is where I learned what larger organisations actually need, where the blockers really sit, and how to focus on solutions rather than problems.

2012

Buxton — learning the client side

Moved into eCommerce SEO in Buxton, Derbyshire, working across Organic Search and Google Ads for multiple clients.

Watching their pain points up close, I could see a real gap: smaller businesses who hadn’t yet learned to leverage their own website, and who needed proper support and hosting.

2017

Peak District SEO is born

Launched with no money, as a sole trader. Hand-built the first version of the website, then landed our first clients through pure hustle — calling contacts, walking the streets doing flyer drops.

Grew from there through networking — BNI, word of mouth, and recommendation after recommendation.

2026

Nine years in

Still helping businesses across the UK — we’ve even worked with clients in the USA. Today, our focus is firmly back on UK companies who want a website that actually works for them.

// still building

 

Every stop on this journey taught me something about what makes businesses successful online. Today, those lessons shape every SEO and Google Ads campaign we run.

Make your Website Work For YOu

Helping Businesses Grow Online!

Over the years, we’ve worked with businesses across a wide range of industries, from local tradespeople and service providers to national ecommerce brands.

While every project is different, the goal is usually the same.

  • Generate more enquiries.
  • Generate more sales.
  • Generate a better return on investment from digital marketing.

Here are a few examples.

Motorhome Dealer Sees Significant Growth In Leads

When this client approached us, they were already investing in digital marketing but weren’t seeing the level of return they expected.

After restructuring their Google Ads campaigns and aligning them with a newly developed website, performance improved across multiple channels.

The results included:

  • 50% increase in website chats
  • 56.8% increase in form submissions
  • 62.5% increase in phone calls
  • 198% increase in paid search traffic
  • 42.7% increase in active users

Most importantly, the business generated more opportunities to sell vehicles.

Read the full case study →

Google Ads for Caravan Sales
Local SEO

Helping Local Businesses Compete Online

Many of our clients are local businesses that rely on a steady stream of enquiries.

Whether it’s a tree surgeon in Sheffield, a financial adviser in Chesterfield or a construction company in Derbyshire, the challenge is often the same.

They need to appear when potential customers search for their services.

Through a combination of technical SEO, content creation and local SEO strategies, we’ve helped businesses improve visibility and generate more enquiries from their websites.

Read some case studies →

Supporting Ecommerce Growth

Having worked extensively within ecommerce businesses, we understand the unique challenges online retailers face.

  • Competition is fierce.
  • Margins can be tight.
  • Advertising costs continue to rise.

Our experience allows us to focus on the areas that make the biggest difference, including site structure, product optimisation, content strategy and paid advertising.

The result is a more sustainable approach to growth.

Read some case studies →

seo for ecommerce

 

What Makes Peak District SEO Different?

We Focus On Business Growth, Not Vanity Metrics

  • Many agencies focus on rankings.

  • Others focus on traffic.

  • While both are important, neither automatically generates revenue.

Our focus is simple.

We want your website to generate more enquiries, more sales and a better return on your marketing investment.

If a strategy doesn’t help move your business forward, we won’t recommend it.

  • We care about delivering growth to our customers; this should be evident throughout our interaction with customers.

  • We are plain-speaking.  Need a report in layman’s terms? No problem. Need a quick chat on the phone? No problem.

  • We won’t ‘butter you up’ to win your business or keep you sweet.

  • We’ll inform you, honestly, of the state of your website, no matter how bad it is, but we’ll also put our arm around you and help you find a way out of the mire.

  • We aim to build long-term customer relationships, growing their businesses through actionable insight and hands-on support and partnership.

We Only Recommend What We Believe Will Work

  • Not every business needs SEO.

  • Not every business needs Google Ads.

  • Not every website requires a complete rebuild.

  • If we believe another approach would be more effective, we’ll tell you.

Long-term relationships are built on trust, and we’d rather be honest than sell a service that isn’t right for your business.

 

You'll Work Directly With Phil Gregory!

An Experienced SEO Consultant

You’ll work directly with me.

When you contact Peak District SEO, you’re not passed between account managers, sales teams and support departments.

I’ve spent more than 28 years helping businesses improve their online presence. During that time I’ve worked with start-ups, local tradespeople, ecommerce stores and established companies across the UK.

My job is to understand your business, identify opportunities for growth and help you generate a better return from your website and digital marketing.

That means clear, direct communication, honest advice and direct access to someone with more than 28 years of digital marketing experience.

  • No layers of management.
  • No confusing jargon.
  • No scripts.
  • Just practical advice based on real-world experience.

 

 

We Explain Everything In Plain English

SEO has a reputation for being overly technical.

Many business owners have experienced reports full of charts, acronyms and terminology that make little sense.

Our approach is different.

We explain what we’re doing, why we’re doing it and what impact it should have on your business.

You’ll always understand where, why and how your marketing budget is being invested.

 

So, what are you waiting for?

Say no to technical Jargon

Related Links

About Us | Case Studies | Testimonials / Reviews | Mission / Vision

What can Peak District SEO do for your business?

Find out how our SEO services could improve your business. Simply complete the form below and we will arrange a time for a call. We think friendly chats are better than long, confusing and technical emails.

Book a website audit, today here.