Outdoor Activities Website – WordPress Rebuild
An outdoor activities company contacted Peak District SEO for help. They had fallen in the search rankings, even though they had been in business for over 20 years. Their existing website was looking rather tired, having been built several years ago.
The existing WordPress theme that had been used was no longer ‘WordPress approved’. The theme was causing issues with security and plugin conflicts.
After some initial technical SEO work to fix basic issues, we revamped the WordPress website to bring it more in line with the sites of their direct competitors. We liaised with the client to ensure that they began a careful process of documenting their work. Descriptions of each activity were carried out, and photographs illustrating their customers engaging in outdoor pursuits were added. Scenic Images were updated, the logo was redone by a graphic designer and the blog was updated and enhanced.
The site is now mobile-friendly. When the client first came to us, they had a loading speed of 30 on mobile devices. At handover, the site loaded with a score of 95 on Google Page Speed Insights.
We also improved the contact details, which were previously hard to find. And finally, we added new calls to action, which are generating more enquiries.
Do you need a WordPress website rebuild? Or just some WordPress SEO fixes and a tune-up? If so, get in touch for a free quote.
I’m Phil Gregory, the MD and founder of Peak District SEO.
I’m an SEO & Google Ads Consultant with 28+ years of experience in I.T and helping UK Businesses improve website performance.
I built my first website in 1998, then I discovered the joys of website optimisation and never looked back.
If you want a no-nonsense, no-hard-sell approach and to actually get your website fixed with a solid, affordable, long-term approach, hit the contact button today.
Peak District SEO is a UK-based Digital Marketing Company.
We help businesses make more money, using traditional Search Engine Optimisation (SEO) , Ai Search / GEO and paid advertising (PPC).
Why Peak District SEO?
27+ years of experience.
80+ 5* reviews on Google
Our customers have hundreds of page one and position 1 rankings, and we can prove it.
We’ve helped hundreds of SMEs in the UK
We have numerous articles published across the web discussing SEO.
We regularly publish case studies about the work we’ve done
Customers trust our service – See our reviews on Google, Trustpilot and Facebook
Our customers have hundreds of page one and position 1 rankings and we can prove it.
